The good news in a survey conducted by Pew Research is that more people than ever are gaming; the bad news is only a fraction of them are willing to admit it.
According to the survey entitled Gaming and Gamers, 50% of American men and 48% of women play games, but only 10% self-identify as "gamers."
While the report doesn't directly theorize why such a small portion are willing to consider themselves gamers, it does note that "among the general public, attitudes towards games are complex and often uncertain." The survey shows equal percentages of respondents being diametrically opposed on questions like "are videogames a waste of time?" with 26% saying "true for most games," while 24% say "untrue for most games" and whether “people who play violent video games are more likely to be violent themselves,” with 40% of all adults agreeing with that statement and 53% disagreeing.
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