Former Microsoft President and Chief Xbox Officer Robbie Bach recently discussed the successes, failures, and strategies of the Xbox division, including the “predictable and preventable” Xbox One launch.
Speaking with GeekWire, Bach was asked about Microsoft’s policies and public relations missteps with the Xbox One under the supervision of former Xbox boss Don Mattrick.
“I think some of that was predictable and preventable,” Bach said, adding that the Xbox One has managed to put most of its troubles behind itself as it gains “share and volume.”
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